The Literary Titan is an organization of professional editors, writers, and professors that have a passion for the written word. They review fiction and non-fiction books in many different genres, as well as conduct author interviews, and recognize talented authors with their Literary Book Award. Here are their ten ideas that will help you use your Literary Titan Book Award to sell more books and promote yourself as an award-winning author!
1. INCLUDE IT IN YOUR AUTHOR BIO
You are an award-winning author now, say so in your author profile/bio. Update your author profile on Amazon, on your GoodReads author page, in your email signature, and on your website’s About the Author page. Anywhere and everywhere you are asked to describe yourself, be sure to include the fact that you are an ‘award-winning author’ and your book is an ‘award-winning book’.
2. ADD IT TO YOUR BOOK’S DESCRIPTION
Give potential readers confidence in your book by adding the phrase ‘award-winning’ into your book’s description on all the platforms where your book is sold. Update your book description on Amazon, GoodReads, Barnes & Noble, your website, and any social media sites where your book description is available.
3. ADD THE AWARD IMAGE TO YOUR BOOK’S COVER
Adding the book award image to your digital book cover is easy. Literary Titan provides all award-winning authors with a free high resolution digital copy of the award image. Literary Titan also sells physical stickers that can be placed on your paperback and hardcover books. Place the award prominently on your book cover so that you catch the attention of potential readers. This looks fantastic online and at book signings. Tip: Having a book with an award on the cover prominently displayed on your table at book signings and book fairs looks professional and is sure to grab people’s attention.
4. SEND A PRESS RELEASE
Sending a press release notifying news and media outlets about your award is a great way to control the narrative, establish credibility with reporters and build SEO traffic
about your book. Distributing a well-crafted press release provides the opportunity to rank high in search results, catch the attention of current and potential customers, and leads to
direct engagement and sharing on social media channels. You can include images in your press release so remember to add your book cover and award image. Tip: Journalists are always on the lookout for a good story, make sure you tell them one they will want to share.
5. SHARE IT ON SOCIAL MEDIA
Share the news on social media. Your friends and followers will be happy to hear the good news. They’ll cheer you on and share it with others as well. You can get several social media posts out of one book award. Here’s some ideas:
- Retweet Literary Titan’s award notification on Twitter, and reshare it on
Facebook - Create your own social media post that includes the award image only and a
quote from the review you received - Create another social media post showing the digital award on your digital
book cover - Create a post showing the physical award sticker on your paperback or hardcover book
- If you ordered a custom Literary Titan Book Award certificate, frame it, take a picture of it and share it on social media
- Share a video showcasing your book and award. This is a great way to reach a large audience, especially on TikTok and Instagram. Don’t have video skills? Use Literary Titan’s Book Trailer Service to create an engaging video
- Make sure to spread your social media posts over several days or weeks to get exposure over a longer period of time.
Tip: Include @LiteraryTitan and #WritingCommunity and other relevant hashtags to increase your exposure.
6. EMAIL YOUR NEWSLETTER SUBSCRIBERS
If you have an email newsletter, make sure to notify your subscribers. Literary Titan sends you a nice-looking award notification email, you can share that or create your own. Tip: If you don’t have an author email list, get one. This is a good way for your current fans to opt-in to be notified when you release future books.
7. USE IT IN QUERY LETTERS TO PUBLISHERS AND AGENTS
When sending a query letter to publishers or agents for your future books, or your current book, be sure to mention that you are an award-winning author. This will establish your literary credibility and get their attention. Tip: Query letters need to convey everything important about you and your book in a quick but meaningful way. Literary Titan offers a Query Letter Writing service that will create a professional query letter for you.
8. USE IT IN REVIEW REQUESTS
When sending a review request to bloggers or review sites be sure to mention that the book you’re submitting is an award-winning book. If you’re not submitting the book that won the award, you can mention that you’re an award-winning author who has written a new book. This will help your book stand out from other review requests and lets the reviewer know that your book is worth their time.
Tip: Follow the reviewer’s submission guidelines, but also remember that they probably get a lot of review requests, so make your submission stand out in some way, and the Literary Titan Book Award can help with that.
9. WRITE A BLOG POST
If you have a blog, write a post about the book award experience. Write about how you entered, the review your received, and how you felt when you realized you won. People love feel-good stories. Writing a blog post that gets lots of attention, and just so happens to mention your book, ensures that Google will index the page and your book title and author name will rank higher in search results. Tip: Your blog post should include relevant keywords that will help search engines identify what your post is about and add it to appropriate search results. If your book is a memoir, say so, if your book is a fantasy adventure novel, say so. Include any of the niche or sub genres that your book belongs to as well.
10. ADD IMAGES TO AMAZON’S A+ CONTENT
Amazon now allows self-published authors to add A+ Content which was previously only available to big publishers. You can add images to your book’s product page on Amazon that will appear in the section labeled ‘From the Publisher’. This drastically improves your ability to market your book to potential readers. Create a graphic that includes the book award image and a short quote from the review you received from Literary Titan. Go to Kindle Direct Publishing, click on the Marketing tab at the top, and then scroll down to the section labeled ‘A+ Content’. Tip: Think of some other great images or graphics that will help sell your book. If you have a fiction book, you could use some art that illustrates scenes from your book. If you have a non-fiction book you could use an info-graphic that points out important facts and figures from your book.
BONUS
Add the award image to your Amazon Author Page via Amazon Author Central. Go to Amazon Author Central, go to the Author Profile page, and Upload Media in the section labeled Photos and Videos. Tip: You can also add a book trailer video to your Amazon Author page. If you have a book trailer, be sure to add your book award in the video. Do you need a book trailer? Use Literary Titan’s Book Trailer Service.
For more information on The Literary Titan and their Literary Titan Book Award, click here.